About us

    The "Sani" Ltd. company is registered at June 1990 in Veliko Tarnovo, Bulgaria. The objects of company are manufacture of clothing. The company start his actovity with manufacture of clents orders - mans and womans trousers and suits. Because of high interest the company extends manufacture capacity and start production of small designer series.
    At 1995 company register the "Paruchev" trade mark. In the same year open a own facility for mans designer clothing manufacture and mans every day clothing (shirts, trousers, suits, store clothes). Productionon bulgarian market is offered by company shops in all major cities.
    From November 1996 company sells wear in Slovakia and Czech Rebublic.
    At 1999 Paruchev is introduced at World manswear exhibition "Herren Mode Woche" in Koln, Germany.
    Because of high interest, company make wide range of mans clothing and create designer series with trade marks: City boy - sport and youth wear, VIP Paruchev and UOMO UNICO - for high end quality and luxurious manswear.
    In company work 152 employes. We have own designer studio with 5 fashion experts.
    Main designer and owner of "Paruchev" fashion house is Atanas Paruchev. He is born at 22 October 1967 in city of Gorna Oryahovitsa. At 1993 he graduated Sculpture at "St.st. Kiril & Methodius" university, Veliko Tarnovo. His main goal is to create market oriented production, with purpose to sell of  every day clothing and designer clothing. Atanas Paruchev has more than 30 participations in bulgarian fashion shows, and 7 own reviews in National Palace of Culture and Sport in Sofia. He is nominated from Bulgarian fashion academy for "Fashion house of the year" - 1998 & for "Contribution in bulgarian fashion" - 1999, 2000, 2003 and 2004, for 2005 he has "Golden needle" for mans fashion from Bulgarian fashion academy. Atanas Paruchev was nominated for "Veliko Tyrnovo citizen of year 2000" and has a honorary diplom "For soecial merit to people and town".
    "When you work on market, you must feel tendencies, for elite fashion, and you must show first unique combination from elite fashion, appropriate to mass production features.
Atanas Paruchev